241
A large crowd gathered at the NBA Finals viewing experience in New York

241 / Growth through experience

We build rooms
that move
organizations.

Strategy, audience, production, and partnerships—designed around the growth you want to create.

Explore the work

NBA Finals / Audience, culture, and a shared moment

Selected work / A living canvas

The work
is a world.

Pick up a photograph and move it. Each moment is part of a larger story about participation, connection, and momentum.

Drag photographs to rearrange the work. Select a photograph without moving it to open the full image.

Preparing selected work…

Guests interacting at the Future of NYC Design sponsor table
Future of NYC Design / Product in the room
Community gathered for the NBA Finals viewing experience
NBA Finals / Audience experience

Case 01 / Visionbrew

Turn attention
into adoption.

Goal

Reach target users and demonstrate the technology in a relevant, real-world context.

241 approach

Embed Visionbrew into Future of NYC Design and the NBA Finals viewing experience as part of how guests entered and interacted.

Value created

241-driven activations grew the user base, generated direct feedback, and helped Visionbrew acquire strategic partnerships interested in adopting its technology.

Case 02 / Figma

Give the next
generation
a room.

Goal

Build meaningful connection with emerging designers and creative communities.

241 approach

Work with Figma as a program partner to shape a participatory environment around conversation, access, and community.

Value created

An experience designed to empower the next generation of designers and turn brand participation into something useful in the room.

Panelists leading a community roundtable at Future of NYC Design
Future of NYC Design / Community roundtable
Program collaborators at Future of NYC Design
Figma / Program partner

What 241 creates

Start with the goal.
Build the experience
around it.

We identify the audience, interaction, and partnerships that move an organization forward—then produce the environment that brings all three together.

Start a project

03 / Capabilities

Every service
answers a goal.

01

Audience development

Bring the right people into the room through community strategy, outreach, and invitation design.

02

Experience strategy

Translate the objective into a format people can enter, understand, and participate in.

03

Event production

Deliver the environment reliably—from planning and programming through guest flow and on-site execution.

04

Brand integration

Create useful, natural interactions between organizations and guests without interrupting the experience.

05

Partnership development

Connect organizations with potential adopters, collaborators, sponsors, and communities.

06

Campaign storytelling

Extend the value beyond the room through content, documentation, and shareable moments.

04 / Organizations we’ve worked with

Good company,
inside the room.

Visionbrew
Visionbrew
Figma
Figma
NYU
NYU
Roc Nation
Roc Nation
Ford Models
Ford Models
Cottonelle
Cottonelle
Brooklyn College
Brooklyn College
Columbia University
Columbia University
Billboard
Billboard
Bleacher Report
Bleacher Report
Bleacher Report
Bleacher Report
Billboard
Billboard
Columbia University
Columbia University
Brooklyn College
Brooklyn College
Cottonelle
Cottonelle
Ford Models
Ford Models
Roc Nation
Roc Nation
NYU
NYU
Figma
Figma
Visionbrew
Visionbrew

05 / Events

What’s happening.

Upcoming public experiences and a record of the rooms we have created.

00

Next announcement

The next room is being prepared.

Join the community list and be first to know when the next event opens.

Join the list

06 / Stay close

Join the list.

07 / Work with 241

Bring us the objective.
We’ll build the
experience.

Start a project